THE INSIGHTS YOU NEED TO BEAT THE COMPETITION

Our custom-built brand tracking programs give you the insights you need to outperform the competition and propel your brand to the next level

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Trusted by some of the world’s most progressive brands…

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Your job as a marketer is challenging

Without market insights, answering fundamental marketing questions is impossible!

We Can Help You Get The Answers You Need

Our custom-built brand tracking programs give you the insights you need to outperform the competition and propel your brand to the next level

Understand how consumers perceive your brand by measuring key brand tracking metrics and determine the effectiveness of your marketing strategy.

Our data will identify marketing funnel weaknesses (i.e. brand awareness), we look at your brand positioning and determine customer satisfaction and brand loyalty.

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Market Segmentation

Identify Your Most Valuable Customers. We use data analytics and segmentation techniques to find your most valuable target audiences.

Understand how different people use your products and services and the differences in the way they think and feel.  Find your most loyal customers.

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Advertising Effectiveness

Ensure your advertising campaigns are having maximum impact on your target audience. We help you create and fine-tune winning ads, by showing them to your target audience and analyzing their reaction.

Tracking advertising alongside your key brand metrics helps provide a comprehensive view of marketing performance.

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Get Started Now

Schedule a FREE 30 Minute no obligation phone consult, where we will discuss your brand, the challenges you face and how we can help you grow your brand

What Makes Us Different?

A Collaborative Approach

To achieve the best results, we like working hand in hand with our clients and will be in close touch with you throughout the process. 

Sharing knowledge ensures we understand your industry and brand strategy and you understand market research technique and how what we do will deliver you the intelligence you need.

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Expert Research Team

We have a close knit team of brand research experts that love getting their hands dirty and discovering what makes your brand different.

As a Brand Research Agency with over 30 years of combined experience amongst our leadership team, we are well placed to guide you through the brand research process and provide intelligence to empower you and your entire organisation.

Comprehensive, Highly Visual and Intuitive Reporting

We deliver visual reports that bring the insights to life. Our reports include simple guidance and straight forward explanations that will be accessible to anyone in your marketing team.

Additionally, our state of the art brand tracking software, allows you to customise how you view your data and dive deeper on what matters most to you, using a range of features including inbuilt question and segment filters and defining time periods to monitor on-going performance.

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Testimonials

Don’t just take our word for it, see what our clients are saying about their experience working with Brand Health

Our Latest Articles and Learning

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Comprehensive Guide to Choosing the Right Research Agency

Selecting the right research agency is crucial for any business aiming to enhance its market position and gain deep insights into customer behavior.

This guide provides a detailed walkthrough of the key factors to consider—from assessing industry expertise and methodological rigor to understanding the importance of a cultural fit.

With practical advice and strategic insights, learn how to navigate the selection process to find a research partner that not only meets your business needs but also drives substantial value for your brand.

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Navigating Brand Health: From Consideration to Loyalty

Dive into the intricacies of navigating brand health from initial consideration to unwavering loyalty.

Uncover expert insights and actionable strategies to measure and enhance your brand’s vitality, ensuring a robust connection with your audience for sustained growth and success.

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The Ultimate Guide to Brand Tracking (2nd Edition)

Download Our Ultimate Guide to Brand Tracking and discover everything you need to know about Brand Research here.

Ultimate Guide To Brand Tracking (2nd Edition)
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