Frequently Asked Questions
- I have an existing brand tracker, can I transfer this program to Brand Health?
Absolutely! We can set up a custom program that mimics your existing brand tracker. Best of all, we have the systems in place to manage your tracker cost effectively and you will most likely experience a significant saving when using Brand Health.
- Where do you find consumers to research in my target market?
We have relationships with the worlds top consumer research panels, which each have access to 100’s of thousands of consumers, happy to answer questions about themselves and their shopping habits. We buy in bulk from these panels and pass the significant savings onto our clients.
- Do you conduct brand tracking outside of Australia?
Yes we do. Our team has experience setting up and running brand tracking projects across multiple countries and in multiple languages. The largest tracking project we have run included 21 countries and 17 languages!
- Do you conduct social media monitoring?
Whilst we do measure whether consumers have heard about your brand through social media, we don’t specifically monitor social media channels for mentions of your brand or products. However we can recommend some great tools for you to use.
